Google Analytics is an amazing tool that helps businesses understand their website traffic and customer behavior. It offers detailed insights into how people find and interact with your website. With Google Analytics, you can track website visitors, measure conversions, and gain valuable insights into your web performance. Here are 12 […]

I was recently working on a project that required I setup a VAST/VPAID waterfall within VideoJS,¬†and pass macros to be replaced on runtime to the ad tag. It was pretty tricky to get it working, but after much research, I was able to accomplish it. Here’s how I did it. […]